Goji berry flavor is tart and sour, similar to cranberry. Goji berries contain the highest antioxidant level and the highest concentration of protein of any fruit. Loaded with vitamin C, goji berries are unique among fruits in that they contain all essential amino acids.
The plants tolerate some drought once established, but for best fruit set and quality, water regularly. Any well-drained soil will do. Goji naturally wants to sprawl and creep along the ground. To save space and to make harvesting the berries easier consider staking.
Goji does not require pruning to grow well and produce fruit, but you may find the plant is more manageable and easier to harvest when lateral branches are lightly pruned to encourage branching and the production of vigorous new growth.
Goji berries begin to ripen in early summer. Feed rose fertilizer.